Susan Throop | Founder, Speaker, Fortune 500 Executive

Susan is on a mission to redefine leadership by empowering leaders at every level to embrace authenticity, empathy, and confidence. As a Fortune 500 Vice President and founder of House of Evolura™, she brings nearly two decades of real-world leadership experience — proving that the strongest business outcomes come from the most human leaders.

Her signature frameworks, including the ME-Set Button™ and Survive → Thrive → Evolura™, help leaders break free from survival-mode leadership and step into authenticity, clarity, and JOY.

Portrait of a woman with short curly brown hair, wearing a peach-colored blouse, a necklace with a pendant, and hoop earrings, smiling with her chin resting on her hand, seated at a wooden table.

Based in Texas and fueled by a global perspective, Susan has led teams, launched movements, and inspired leaders across industries. She is available for speaking, workshops, and events throughout the U.S. and abroad.

When she’s not writing, speaking, or coaching, Susan is exploring new countries (nearly 40 and counting), enjoying her dream home, and reminding leaders everywhere: Authentic leadership isn’t for everyone — and that’s exactly as it should be.